Futurum’s Daniel Newman and Steven Dickens cover Adobe’s Q2 2022 earnings and record revenue and addresses the hyperbole around the recent media headlines. Bottom line, Adobe continues to impress both from an execution vision, but also from a humanitarian perspective.
Adobe Study Suggests Record ECommerce Demand Coupled With Shortages Will Mean Complicated Holiday For Retail
New data from the Adobe Digital Economy Index, one of the most comprehensive reports of its kind, shows that consumers are ready to spend big this holiday season, but the delays and backlogs felt across the global supply chain will cause headaches for everyone.
Adobe Outperforms Q2 Expectations on Strong Portfolio Demand
Adobe delivered a robust top and bottom line outperform on rapidly growing demand for its digital experience and creative offerings.
Why You Need a Customer Data Platform for First-Party Data
Increasing pressure on data privacy is putting more necessity on enterprise CMOs and leaders to facilitate first-party data and CDP solutions will be key to enabling enterprises to unlock customer data and experiences without being intrusive or relying on no longer available third-party data.
Apple’s Privacy Updates Push CMOs Into A Cookie-Less World
Apple’s changes to its opt-in policy is shifting the landscape of tracking users and leveraging 3rd party data. This shift means CMOs have a big task in front of them to continue to deliver best of class customer experiences.
Microsoft, C3.ai, and Adobe Partner to Reimagine CRM
Yesterday C3.AI, Microsoft, and Adobe have announced a strategic partnership to better leverage data and AI to deliver the future of AI.
IBM and Adobe Partner to Digitally Transform Regulated Industries
IBM and Adobe have partnered to deliver customer experience and data management in the cloud for regulated industries. Diving into the partnership objective.
Adobe Creative Cloud Database Vulnerability Leaves 7.5 Million Customer Emails Exposed
Adobe Creative Cloud vulnerability leaves 7.5 million customer emails exposed. The good news is that the misconfigured environment has been shut down. The bad news is that that’s 7.5 million users whose emails, and other information that could possibly be used by hackers, is potentially out there floating around.
Customer Journey Map: Why The CIO And CMO Must Collaborate
If a CIO is going to lead digital transformation, then they need to have an understanding of the customer journey map. Here’s what they need to know.
CIOs and CMOs: Achieving Convergence of Infrastructure and Analytics
CIOs and CMOs need to work together to build the right infrastructure to support their analytics needs. This article explores the CIO/CMO convergence that needs to happen.
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