More Articles


Intel Innovation 2022 Unveils New CPUs, Expanded Dev Cloud

Futurum analyst Todd R. Weiss shares his insights as Intel Innovation 2022 unveils new CPUs, an expanded dev cloud, and its latest 13th generation Intel Core CPUs at its second annual event for hardware and software developers.
Read More
Qualcomm-Automotive-Investor-Day.-Enabling-the-Car-of-the-Future (1)

Qualcomm Automotive Investor Day: Enabling the Car of the Future

Qualcomm hosted its first Automotive Investor Day where CEO Cristiano Amon and other members of the Qualcomm executive team made several announcements. Futurum's Daniel Newman takes a look at these announcements and more, including a new partnership with Mercedes Benz, the Snapdragon Ride Flex System-on-Chip, and overall pipeline growth from $19 billion to $30 billion in the last two months.
Read More

Slack Canvas Provides Key Elements to Drive Productivity and Growth for Slack

Futurum's Daniel Neman takes a look at the recently announced Slack Canvas, a new surface in Slack where teams can curate, organize and share information from multiple sources.
Read More

Ericsson Smartly Targets Mobile Network Efficiency and Resilience with Service Continuity AI App Suite

Futurum’s Ron Westfall examines why Ericsson’s introduction of its Service Continuity AI app suite can provide the automation capabilities that CSPs require to improve overall network efficiency and resiliency across their operations and business processes especially for 5G standalone builds.
Read More

Bose Will Use Qualcomm’s S5 Audio SoCs to Deliver Excellent Audio Experiences

Futurum Analyst Michael Diamond, discusses Qualcomm and Bose continued collaboration that was confirmed at IFA earlier this month. Diamond offers insight on Bose tapping Qualcomm’s S5 Audio SoC to power it’s premium audio devices.
Read More

Shelly Kramer is a Principal Analyst and Founding Partner at Futurum Research. A serial entrepreneur with a technology centric focus, she has worked alongside some of the world’s largest brands to embrace disruption and spur innovation, understand and address the realities of the connected customer, and help navigate the process of digital transformation. She brings 20 years' experience as a brand strategist to her work at Futurum, and has deep experience helping global companies with marketing challenges, GTM strategies, messaging development, and driving strategy and digital transformation for B2B brands across multiple verticals. Shelly's coverage areas include Collaboration/CX/SaaS, platforms, ESG, and Cybersecurity, as well as topics and trends related to the Future of Work, the transformation of the workplace and how people and technology are driving that transformation. A transplanted New Yorker, she has learned to love life in the Midwest, and has firsthand experience that some of the most innovative minds and most successful companies in the world also happen to live in “flyover country.”