Twilio has released the financial results for its fourth quarter and full-year ending December 31, 2021, delivering strong earnings. Futurum’s Daniel Newman and Steven Dickens provide insights into how the company did and what to expect going forward.
Treasure Data’s CDP for Service Platform Dedicated to Contact Centers is the Right Solution at the Right Time
Futurum’s lead analyst Shelly Kramer breaks down Treasure Data’s launch of CDP for Service, a new CDP platform designed to empower customer service teams with real-time data and insights needed to deliver personalized customer experiences with insights on why this offering is the right solution at the right time.
Apple’s Privacy Updates Push CMOs Into A Cookie-Less World
Apple’s changes to its opt-in policy is shifting the landscape of tracking users and leveraging 3rd party data. This shift means CMOs have a big task in front of them to continue to deliver best of class customer experiences.
Exploring The State Of Customer Data Platforms
According to a new “State of the CDP” report from Treasure Data, CDPs are becoming a valuable member of the marketing team, but integration and adoption continue to present challenges as companies seek to better understand customers and deliver more personalized experiences.
What Should CMOs Focus On In 2021?
Companies around the world are dealing with not just digital transformation and growing customer expectations, but the continued pandemic, decreased budgets, and changing customer priorities.
Customer Data Platform Growth Continues To Boom
The customer data platform (CDP) space continues to gain momentum as big tech and emerging software companies continue to pour resources into giving greater insights into customers through real-time data optimization. Here are some of the latest happenings and what they mean for CDP.
Treasure Data Up-Levels Its CDP Platform With Treasure Insights
This week Treasure Data announced a series of new product capabilities for its CDP called Treasure Insights improving customer value.