For some, fitness is a way of life. For others, it’s a hobby. Despite different reasons for working out, everyone wants fitness to be accessible, convenient, and judgment-free. These are contributing factors for the decline in gym memberships and the increasing popularity of subscriber-based fitness streaming services. So what’s the deal? Are apps the friend of the fitness industry, or …
Converge Tech and Business Review: February 4, 2017
Technology is revolutionizing how we work and how companies operate. Here are the stories we found most interesting for this week’s tech and business review. A Netgear exploit could expose thousands of router passwords. Known for fast and high quality routers, Netgear is in the news based on security issues. If you use a Netgear router, you may want to read …
Industry-wide State of Digital Transformation [Survey]
There’s no argument that no matter what your industry or vertical, technology is transforming the way businesses operate. That transformation impacts, or has the ability to impact, every aspect of business: HR, sales, marketing, customer service, research and development, and especially corporate culture. So what about you and your company? Whether it’s large or small, chances are good you are …
Converge Tech and Business: The Week in Review January 28,2017
The tech and business space fascinates us because of the ever-increasing number of innovations, acquisitions, lawsuits, and product launches that happen every day. That’s why we bring you these weekly reviews—to help you to stay up-to-date with the constant change in the technology space and how it affects your business. Here are the stories that picqued our attention this week. …
The Changing Role of the CMO: From Order Taker to Growth Driver
Today’s CMOs are dramatically different than CMOs of a decade ago. Today’s CMOs have a seat at the table when it comes to core business decisions, things like embracing and driving digital transformation, formulating and implementing growth strategies, technology adoption, forecasting revenue outlook, developing pipeline management strategies, and the like. Heavily invested in business decisions, modern CMOs must be adaptable, …
The Next Big Use for AI? Meet Your Virtual Assistant, Scheduler Extraordinaire.
Artificial Intelligence (AI) can do so much already—power your company’s B2B sales process, transform your recruitment strategy, boost the potential for customer service, and more—but there’s one lingering question that has been on the mind of Principal Futurum Analyst, Shelly Kramer. “If AI is all about simplifying my life by eliminating mundane tasks, why can’t it schedule my meetings? My …
Converge Tech and Business: The Week in Review – January 21, 2017
It has been a busy week for me and my team as we dive into a new year. There’s much to look forward to in 2017 in the tech and business space, and keeping you informed is at the top of my list. Here are some things we think you need to know in this edition of The Week in …
The CIO’s Role in the Digital Transformation Process
Digital transformation is the business buzzword du jour, but that doesn’t make it any less important. Digital transformation is the strategic leveraging of digital technologies to change business processes, activities, and competencies, while at the same time evolving business culture to adapt to these changes. As data initiatives (and IT in general) become more widely integrated across companies, CIOs are …
Collaboration Tech: A First Look at Cisco Spark
Our team at Broadsuite Media Group has taken a deep dive into the Cisco Spark collaboration platform and this is a first look at how it works, what we think, and what you can expect from using Spark. For starters, with a team of 30+, spread all over the U.S., serving clients in the U.S. and abroad, easy and effective …
Converge Tech and Business: The Week in Review
How is it possible that Hanukkah begins a week from today, Christmas is the next day, and a new year is a mere 14 days away??? No matter how busy it gets, my team and I share a quest for knowledge and our rabid consumption of information means that we’ve always got some interesting news to share. Here’s the stuff …