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The Data is in, Marketers have Millennials all Wrong #SMACtalk

In SMACtalk by 3 Comments

In the most recent episode of SMACtalk Live, Daniel and Brian dig into the myths that surround the millennial generation. We have all heard some of these myths; such as Millennials wanting to do everything online or that the generation as a whole are “Job Hoppers” that have no loyalty to their organization.  In case you didn’t already know, by …

Should your Company Leverage the Cloud? 

In Cloud by Daniel Newman1 Comment

Cloud-based services are becoming ubiquitous. Many people are turning to the cloud for some reason or another—whether it is to store their pictures, or their music collection, or archive documents. There has been a huge upswing in the number of people who are increasingly dependent on cloud services such as Dropbox or Google Drive for storing files. But when it …

Are CMOs Poised To Take Over Technology Purchasing?

In CMO/Marketing by Daniel NewmanLeave a Comment

Today, most tech purchase decisions are still being made in the CIO/CTO suite. There is nothing new about that. With certain initiatives being handed down from leadership, buying and implementation has always been done in the tech department. However, as the debate around CIO-CMO fusion continues, and as data-centric and customer-centric businesses seek to work faster, issues like shadow IT, marketing-led tech, …

How Cloud Enables a Reasonable Expectation of Privacy on the Web

In Cloud by Daniel Newman2 Comments

There has been a lot of talk from the pundits to the hunted (remember Edward Snowden?) about how there really is no longer any privacy on the Internet. However, as much as there is some truth in every lie, this particular thought isn’t entirely true. Perhaps a better way to explain it is: there is no privacy when you are …

Exploring The Future of Real Time Collaboration

In Collaboration by Daniel Newman2 Comments

With the proliferation of cloud, mobile, and social, we are more capable than ever to connect and communicate in real time. However, with so much stimuli coming from so many different applications, connecting in real time isn’t always easy. As the demands for virtual collaboration increase in future, we need to continue to invest in ideas that allow companies and …

The Internet of Things and The Race to Singularity

In IoT by Daniel NewmanLeave a Comment

The term “Internet of Things” (IoT) has become the catch-all for every device on the planet that can interact, react, or contribute to the greater network. From fitness wearables to smart refrigerators, we are gradually integrating our entire lives onto the web and the massive grid of interconnected devices. Today’s apps are tracking our heart health, caloric intake, daily activities, …

Can Productivity Tools Lead To Business Innovation?

In Technology by Daniel Newman3 Comments

I have spoken a number of times about small innovation being a big key to success in a fast moving society. While that’s true, we can’t ignore the fact that innovation, small or big, is not easy to achieve. Especially with distractions galore, it’s easy for productivity to jump the track. And today, businesses are more distracted than ever before …

How Cloud Is Revolutionizing Mobile Marketing

In Cloud by Daniel Newman1 Comment

I always find it interesting when two or more innovations blend together to give us something even more amazing. Cloud computing and mobile technology have been two of the most talked-about trends in the past few years and while they have brought significant changes in the way we do business, the interaction between these two innovations looks promising. As businesses …

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Welcome To The Human Data Center

In Big Data by Daniel Newman3 Comments

  It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world …