Today there is a wealth of information available for marketers in the form of diverse and rapidly multiplying data streams. This information is normally referred to as big data, but when it comes to learning about people online, I like to call it aggregation of social data. With more and more brands adopting the social business model, social data has …
Mobile’s Impact on “Human to Human” Communication w/ @BryanKramer #SMACtalk Ep 27
Brian and Dan welcome special guest co-host Bryan Kramer, CEO of PureMatter Social Agency and author of “Human to Human: #H2H” as they discuss the mobile impact on the concept of “Human to Human” in business relationships and social marketing. Listen to SMACtalk on iTunes here! In this episode, Brian and Daniel along with guest co-host Bryan Kramer get into …
When Big Data Causes Big Problems #SMACtalk Ep 26
We all know that Big Data is a hot topic. As businesses and consumers we are constantly witnessing how data can be used to better understand our customers, our operations and of course our own buying behavior. However, big data in all of its glory isn’t always so perfect. What happens when we let data become a mere support structure …
The Power of Sharing! #SBizHour April 6: Special Guest: @BryanKramer
This week’s topic: The Power of Sharing! with special guest Bryan Kramer, Social Business Strategist and CEO of PureMatter. Join Co-Hosts Rachel Miller and Brian Fanzo for Social Business Hour Twitter Hangout using the hashtag #SbizHour and watch the live hangout video interview by registering on G+ here or Watching on YouTube Below! More about Special Guest Bryan Kramer: @BryanKramer, is President/CEO of …
Why Offline Events Must Create Online Digital Experiences #SMACtalk EP 24
2015 has been an exciting year for the hosts as of SMACtalk Live as Daniel Newman and Brian Fanzo have the opportunity to travel the world speaking at numerous events as well as attending as influencers. This isn’t news to many of our listeners as we’ve been doing our best to broadcast live from the event, live tweet keynotes, blog about …
Is mobile driving cloud or is cloud driving mobile?
At this year’s Mobile World Congress (MWC), a mega event once dedicated solely to mobile and mobile tech, I found myself amazed at the many technological elements beyond mobile displayed there. Making an impact were the Internet of Things (IoT), augmented reality, big data, and, of course, the cloud’s fingerprints were everywhere. If you ask me, opening up the MWC to …
Wearables Looking Better, but Enterprise is the Biggest IoT Opportunity
With new devices making their way onto the wearables market, wearable technology will no longer be viewed as a consumer fad or a buzzword. In fact, this year has started with a bang for the wearable industry as a slew of ‘smart’ gadgets debuted at the Consumer Electronics Show (CES). And this year, we saw more than just fitness bands …
Live from #SXSW: How Social Intelligence Empowers Digital Business Decisions! #SMACtalk Ep 23
Brian Hosts Solo from SXSW as Daniel is on the road doing a keynote presentation. Joining Brian live from SXSW is Eric Swayne who is the VP of Product & Marketing at MutualMind, Co-Founder of DrawAttention. The underlying theme of SXSW other than Meerkat was without question was the role data plays in businesses today that are focused on creating …
Mobile is a Lifestyle, not a Technology
With an increasing number of companies investing in deployment and management of enterprise mobility than ever before, it’s no surprise it’s one of the hottest trends in today’s business landscape. Remote work is fast becoming mainstream, as flexible hours and work locations allow employees to work more efficiently and accomplish more. Our teams are accessing data, meeting deadlines, servicing clients, …
To Embrace Change You Must Invest in Your Own Personal Growth
It was 16 years ago when I was sitting down with my family deciding which college I was going to attend to play college hockey and study media studies. I didn’t want to study technology because I wasn’t sure I could handle being locked in an office writing code and I had no interest studying business management or marketing because …