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ZohoDay 2022: The Key Day Two SMB Panel Takeaways That Are a Key Part of Zoho’s Value Prop

In Technology News by Ron WestfallLeave a Comment

Futurum’s Ron Westfall assesses ZohoDay 2022 and covers the analyst summit’s SMB panel consisting of Zoho customers Counter Culture, Hera Hub, and Zoomcar. The panel discussion shows how some SMB customers use Zoho solutions to meet their distinct challenges and attain better business outcomes, evidencing yet another reason for Zoho’s compelling value prop across the customer spectrum — regardless of company size.

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Zoho Launches Zoho Marketing Plus, a Unified Marketing Platform Designed to Increase Effectiveness of Marketing Strategies

In Technology News by Shelly KramerLeave a Comment

Futurum principal analyst Shelly Kramer covers the launch of Zoho Marketing Plus, Zoho’s unified marketing platform designed to help marketing teams more effectively collaborate, manage campaigns and campaign analysis, offer improved customer experiences and, perhaps most importantly, help CMOs drive business growth.

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Zoho Advances BI and Analytics Platform With New Self-service Approach, Aiming to Radically Transform Data Integrity and Business Insights

In Technology News by Steven DickensLeave a Comment

Futurum Research Senior Analyst, Steven Dickens provides his analysis on the new functionality announced today by Zoho. With a focus on radically improving the ease of manipulation of data and a focus on enhancing data integrity, Zoho is transforming the insights business users can get from disparate data sources.