With an increasing number of companies investing in deployment and management of enterprise mobility than ever before, it’s no surprise it’s one of the hottest trends in today’s business landscape. Remote work is fast becoming mainstream, as flexible hours and work locations allow employees to work more efficiently and accomplish more. Our teams are accessing data, meeting deadlines, servicing clients, …
Are CMOs Poised To Take Over Technology Purchasing?
Today, most tech purchase decisions are still being made in the CIO/CTO suite. There is nothing new about that. With certain initiatives being handed down from leadership, buying and implementation has always been done in the tech department. However, as the debate around CIO-CMO fusion continues, and as data-centric and customer-centric businesses seek to work faster, issues like shadow IT, marketing-led tech, …
6 Ways To Turn Your Small Business Into A Media Hub
Over the past few years you may have noticed a change in the way you are consuming content. With more and more large companies looking to find ways to connect to their ideal consumer there has been a shift in the way content is being developed and shared. In the early days of the Internet the web was pretty simple …
Welcome To The Human Data Center
It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world …
Big Data: A New Type Of Marketing ROI
In November 2012 as we were heading into another national election, a relatively unknown blogger by the name of Nate Silver made a prediction. Based upon the information available to him, and everyone else, Silver believed that he could with tremendous accuracy predict not only who would win the United States Presidency, but he could guess state by state what the …
How Social Media Is Disrupting Communication
This article is the first of a 4 part follow up to the earlier published 4 Trends Transforming the Way We Communicate. The original article can be found here. Everybody on the planet would probably agree that the world’s youth are pervasive users of social media. The generation often referred to as the millennials embrace their social platforms and that is why …
Cloud Marketplace: An SMB Game Changer #IBMImpact
For the last 3 years I have been beating the drum of the new buyer’s journey. It isn’t speculation or even an educated guess, rather a trend rooted in hard data. In short, consumers are looking for ways to buy more of what they need with less interaction from sales. In one Forrester study they found that the average consumer …
Will Social Media And Business Video Intersect In The Future?
Perhaps it feels like it is already happening, but technology is slowly but surely taking over our lives. Did you know that more than 90% of smart phone users have their phone within arms reach 24 hours a day? Talk about problems with intimacy, we sleep with our cell phones closer than our mates. Now that may have something to …
Big Data Rocks CES And We Didn’t Even Know It!
Up and down the halls of CES, new and exciting items comprising “The Internet of Things” surround us. Tech geeks everywhere can rejoice as the next wave of tech we need, want and have no use for is brought to Las Vegas for human consumption. If there were one overarching theme for the show it would be that just about …
The Mobile Millennial Shifting Corporate Culture
For today’s knowledge worker, the ultimate technology euphoria is complete mobility and ubiquitous data access. Since we live in a knowledge economy, great work can happen anywhere. Mobility enables this. Place our teams around the world, give us access to cloud collaboration tools and we will asynchronously move business forward; meeting when we have to, but collaborating at all times. …
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