Are CMOs Poised To Take Over Technology Purchasing?

In CMO/Marketing by Daniel NewmanLeave a Comment

Today, most tech purchase decisions are still being made in the CIO/CTO suite. There is nothing new about that. With certain initiatives being handed down from leadership, buying and implementation has always been done in the tech department. However, as the debate around CIO-CMO fusion continues, and as data-centric and customer-centric businesses seek to work faster, issues like shadow IT, marketing-led tech, …

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Welcome To The Human Data Center

In Big Data by Daniel Newman3 Comments

  It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world …

Cloud Marketplace: An SMB Game Changer #IBMImpact

In Cloud by Daniel NewmanLeave a Comment

For the last 3 years I have been beating the drum of the new buyer’s journey. It isn’t speculation or even an educated guess, rather a trend rooted in hard data. In short, consumers are looking for ways to buy more of what they need with less interaction from sales. In one Forrester study they found that the average consumer …

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Big Data Rocks CES And We Didn’t Even Know It!

In Big Data by Daniel NewmanLeave a Comment

Up and down the halls of CES, new and exciting items comprising “The Internet of Things” surround us. Tech geeks everywhere can rejoice as the next wave of tech we need, want and have no use for is brought to Las Vegas for human consumption. If there were one overarching theme for the show it would be that just about …

Social, Cloud, The Beatles and the Millennial CEO

In Cloud by Daniel NewmanLeave a Comment

It’s like the Beatles arriving in America all over again. A culture shift is upon us. The winds are changing, the boomers are aging, and the reigns of start-ups, small businesses and enterprises are slowly but surely being turned over to the Millennials. Much like when John, Paul, George and Ringo touched down in New York in 1964, there was some resistance at first, but …

5 Business Benefits of Telecommuting

In Collaboration by Daniel Newman2 Comments

  When Yahoo! CEO Marissa Mayer banned telecommuting for her employees back in March, the decision stirred a vigorous debate throughout the InterWebs about the validity of businesses everywhere letting their employees work from home. The way I see it, telecommuting can boost the personal and professional productivity for any organization’s employees, not to mention that the more widely it …

8 Technologies That Comprise Unified Communications

In Technology by Daniel NewmanLeave a Comment

The ability for businesses to communicate more efficiently on virtually any device is the catalyst for faster more connected organizations. Today I wanted to share this post with this great community of business leaders and aspiring leaders to help you all better understand the future of business communication. And in case you are wondering, when I say the future, I …