Earlier this month, Microsoft President Brad Smith explained that Microsoft would no longer “sell facial recognition technology to police departments in the United States until we have a national law in place, grounded in human rights, that will govern this technology.” This statement followed Amazon’s the previous day, in which it announced a one-year moratorium on police use of Amazon’s facial Rekognition technology.
Should Emotional Recognition be Banned?
Companies are starting to use emotional recognition technology for recruitment. But we know the results should not be accepted without further research. It simply isn’t fair for us to judge other people for what they’re feeling—especially if, as the science shows, we actually don’t know.
Facial Recognition Software: Where Are We Now?
Where are we at with facial recognition software and where is it going? What are the privacy implications and how should marketers and brands be considering putting the technology to good use?
Facial Recognition Software: The Future is Here
A year ago, when Apple rolled out the iPhone X, one of their most touted features was facial ID. You no longer needed to press a home button or use a passcode. You could unlock your phone with your face. It was the first time I’d really seen facial recognition software being practically used. You probably use something every day …