There is no question about it, with the mainstreaming of social media and mobile technology, your employees are more highly connected than ever. Add the recent workplace trends of BYOD and remote working, and we have blurred the lines between work and leisure. We now experience almost zero transition between professional and personal lives — almost around the clock. This …
3 Ways To Gain Employee Engagement in Technology Adoption
Today, organizations of all sizes are experiencing a digital transformation. Irrespective of the industry or sector, the majority of businesses are implementing technology to better serve their customers and drive more revenue. During the transition, it is very common to hear these companies gripe –“We’ve spent an obscene amount of money on that tool, but people are still not using …
Can Big Data Steer Us Wrong?
We talk incessantly about the importance of big data to drive better business decisions and outcomes. Marketers, managers, business owners, thought leaders – just about everyone is spending inordinate amounts of time debating big data. Why? It’s because companies engaging in data projects are doing better than those that are not. The proof is out there for everyone to see. …
Why Social Data is Important for Social Business
Today there is a wealth of information available for marketers in the form of diverse and rapidly multiplying data streams. This information is normally referred to as big data, but when it comes to learning about people online, I like to call it aggregation of social data. With more and more brands adopting the social business model, social data has …
Why Offline Events Must Create Online Digital Experiences #SMACtalk EP 24
2015 has been an exciting year for the hosts as of SMACtalk Live as Daniel Newman and Brian Fanzo have the opportunity to travel the world speaking at numerous events as well as attending as influencers. This isn’t news to many of our listeners as we’ve been doing our best to broadcast live from the event, live tweet keynotes, blog about …
Wearables Looking Better, but Enterprise is the Biggest IoT Opportunity
With new devices making their way onto the wearables market, wearable technology will no longer be viewed as a consumer fad or a buzzword. In fact, this year has started with a bang for the wearable industry as a slew of ‘smart’ gadgets debuted at the Consumer Electronics Show (CES). And this year, we saw more than just fitness bands …
Mobile is a Lifestyle, not a Technology
With an increasing number of companies investing in deployment and management of enterprise mobility than ever before, it’s no surprise it’s one of the hottest trends in today’s business landscape. Remote work is fast becoming mainstream, as flexible hours and work locations allow employees to work more efficiently and accomplish more. Our teams are accessing data, meeting deadlines, servicing clients, …
Digital Transformation and Change Agents the Non Meerkat Themes of SXSW SMACtalk Live EP 22
On this episode of smack talk Live Daniel and Brian discuss what Brian saw as the most important topics and trends at SXSW this week. Beyond the ever popular Meerkat app which the smack talk team was using to give behind the scenes views of this episode the biggest takeaways in Brian’s mind were the importance of being a digital …
Has The Term Big Data Lost All Meaning?
Over the past year or so the conversations surrounding Big Data have been on a continuous loop. With endless streams of data being created on a daily basis, we hear the word ‘data’ being uttered everywhere – conferences, meetings, blogs, peer discussions, corporate parties, you name it. I’ve literally lost the count of the number of times I’ve tried making …
Will Internet of Things (IoT) Impact The Workplace?
The wearable device market is witnessing a steady growth in consumer applications and business use. A new report predicts wearable device shipments will reach 187 million units by 2020 with a compound annual growth rate of 34 percent, which means we will be seeing more and more wearables in both personal and professional aspects of our lives for years to …