In the most recent episode of SMACtalk Live, Brian is reporting live from the IBM Interconnect event, while Daniel points out he isn’t sure if the lost voice was a result of the hard work or the Aerosmith concert. Along with some great insights from the event on cloud and mobile, Brian had the opportunity to watch from the front …
Why Brands Are So Thirsty For Your Data
As technology grows by leaps and bounds, we have to ask ourselves, “Are we headed into a future where security and privacy will be lost forever?” Why? Well, very recently, analysts put out a warning to consumers to be careful what they talk about in front of the new Samsung Smart TV. Apparently, this device can “listen” to your conversations …
The Data is in, Marketers have Millennials all Wrong #SMACtalk
In the most recent episode of SMACtalk Live, Daniel and Brian dig into the myths that surround the millennial generation. We have all heard some of these myths; such as Millennials wanting to do everything online or that the generation as a whole are “Job Hoppers” that have no loyalty to their organization. In case you didn’t already know, by …
Should your Company Leverage the Cloud?
Cloud-based services are becoming ubiquitous. Many people are turning to the cloud for some reason or another—whether it is to store their pictures, or their music collection, or archive documents. There has been a huge upswing in the number of people who are increasingly dependent on cloud services such as Dropbox or Google Drive for storing files. But when it …
Are CMOs Poised To Take Over Technology Purchasing?
Today, most tech purchase decisions are still being made in the CIO/CTO suite. There is nothing new about that. With certain initiatives being handed down from leadership, buying and implementation has always been done in the tech department. However, as the debate around CIO-CMO fusion continues, and as data-centric and customer-centric businesses seek to work faster, issues like shadow IT, marketing-led tech, …
Cloud and the Revolutionization of Business
I spend a fair amount of time thinking about, writing about technology and how it’s changing the world of business. I’m guessing that you do, too, whether you’re in marketing, sales or IT – am I right? I spent the early part of this week in Las Vegas attending IBM’s PartnerWorld Leadership Conference and the focus of the event was …
How Cloud Enables a Reasonable Expectation of Privacy on the Web
There has been a lot of talk from the pundits to the hunted (remember Edward Snowden?) about how there really is no longer any privacy on the Internet. However, as much as there is some truth in every lie, this particular thought isn’t entirely true. Perhaps a better way to explain it is: there is no privacy when you are …
Big data may be the ultimate customer experience tool
For a long time we’ve been having conversations about big data. The digital space has witnessed tens of thousands of talks, some refuting the relevance of big data, calling it the next big hype, while others venerate it as the demigod of the digital world. But last year‘s “Big Data Executive Study” made it official: Big data is mainstream and demands …
Live from #IBMPWLC 2015 is the Year of the Cloud w/ @Sandy_Carter #SMACtalk
Enabling A Cloud Ecosystem Through Social Business and Customer Centrism Call it fate, call it Kismet, but as Brian and I sat and watched Sandy Carter deliver her keynote at IBM Partnerworld 2014, we found ourselves saying, “We need her on the Podcast.” So we tried, but as one of the leaders of this conference it was apparent that Sandy’s …
How Cloud Partnerships Drive Next Generation Business Solutions #IBMPWLC
In this most recent episode of SMACtalk Live, co-hosts Brian Fanzo and Daniel Newman welcomed in special co-host Jerry Champlin, Co-Founder and CTO of Absolute Performance a global Managed Service Provider (MSP). When we first met Jerry, we weren’t exactly sure how we were going to craft a story for SMACtalk that would be exciting and engaging for our audience. …