Disney Magic is alive and well. Take its MagicBands — the all-in-one wristband that connects us to our entire Walt Disney World vacation, letting us enter the parks, unlock our hotel rooms, and buy food and merchandise. Even more magical, or so it seems, is how Disney shares surprises personalized just for its visitor, such as an occasional photo of …
#SMACtalk 80: The Failures and Successes of Enterprise Software with Pega CEO Alan Trefler
In this week’s episode of SMACtalk, hosts Brian Fanzo and Daniel Newman had the opportunity to speak with Pega CEO, Alan Trefler. Known for his “Pull no punches” approach to business, Alan makes for the perfect “SMAC” guest because he’s going to take questions head on and leave the audience wanting more. At Pegaworld, we found out that Mr. Trefler isn’t only the CEO at Pega, he is also a chess master …
How Machine Learning Can Give Us Greater Customer Insights
Big data. Data mining. Data lakes—and data swamps. Today, data is everywhere we look, and most businesses have made it a top priority to gather as much of it as they possibly can—but often, that’s where the story ends. In fact, there is so much data being produced in today’s digital landscape—2.5 exabytes every single day—that it can be completely …
Finding and Targeting the Right Customer with AI
Companies are finally starting to leverage the power of artificial intelligence (AI) to improve sales. When used in sales automation, AI can make predictions about whether a deal will close or move to another stage in the customer journey. This accuracy is transforming how salespeople make decisions and close deals. New York City’s Asaf Jacobi is one such salesperson. Jacobi’s …
Six Industries that Artificial Intelligence Will Change Forever
Artificial intelligence is not something unknown today as it used to be, but its impact is still under-estimated. Frankly speaking, I was also doubtful about the massive disruptions led by machine learning and artificial super intelligence, but when we hired AI team for IQVIS, the interaction changed my perspective. My early assessment was that AI will be something (truly disruptive) …
Millennials Driving Big Data Adoption
Millennials are changing our world, through sheer numbers and through sheer force of will. As a generation that has grown up with technology, smartphones, and search engines, Millennials are also responsible for driving technological development—and now even the use of Big Data. Despite the promises, Big Data has been slow to become the game changer it was predicted to be. …
Flexible, Scalable Cloud Storage Now, DNA Storage Later
Consider this: 90 percent of the world’s data was created in the past two years. As the Internet of Things (IoT) continues to evolve—bringing billions more devices and data into the digital sphere—we face a huge potential problem in data storage. Now, that problem is being solved by the cloud. Chances are, your company is already using multiple levels of …
Clear Direction: Does Your CIO Know Where You’re Going?
As the tug-of-war for leadership in the digital transformation continues, my belief is this: whosoever creates the vision, will become the leader. I’ve talked a lot in the past about the leadership role bouncing among various new players in the digital game. Suddenly the CEO and CFO aren’t the only ones holding the reins. They’re walking a tenuous leadership path …
Qualcomm Fights Back: Defending The Future of Innovation and IP Laws
Apple, Qualcomm, and the fight to save innovation. For the last few months, tech giants Apple and Qualcomm have been engaging in an escalating sort of proxy war over licensing fees, royalty fees, and the future of IP laws. As far as we can tell, the conflict appears to be driven in great part by Apple’s attempt to get out …
UX Strategy: Why It Matters Now More Than Ever
In the past decade, we’ve seen the creation of many new verbs—tweet, uber, and “swipe left”—added to the global lexicon. The reason: companies like Twitter, Uber, and Tinder have created a UX powerful enough to disrupt our standard way of living. How can all companies experience that kind of success? Hint: it isn’t just about good design. It’s about creating …