Futurum’s lead analyst Shelly Kramer explores PROS recent acquisition of digital marketing platform EveryMundo and why that’s great news for customers focused on omnichannel marketing and delivering best in class customer experiences.
Twilio Launches Twilio Engage, First-of-its-Kind Growth Automation Platform
Futurum’s principal analyst Daniel Newman provides insight into Twilio’s recent launch of Twilio Engage, a first-of-its-kind growth automation platform that will help marketers deliver exceptional omnichannel campaigns and experiences for the digital era.
Omni-Channel: The Critical Role Mobile Plays
This post is sponsored by Samsung Business. All thoughts and opinions are my own. Omni-channel is a hot topic that’s getting a lot of attention these days from brands worldwide. And, why not? Buying has changed since the dawn of the omni-channel shopper. Today, it can take months for someone to decide to buy, a process that can connect them to …