It is a well-heard rumor that virtual reality is going to take over anything and everything in its path. However, it is safe to say that although VR will bring about many changes, some things are better together. Is VR a threat to digital signage? No. In fact, VR and digital signage should be working together to create immersive and …
4 Technologies Driving the Future of Customer Experience
Customer experience. I am sure you’ve discussed improving your CX at least once this year—and if you haven’t you probably should. The truth is, 2018 is the year of the customer experience and customer satisfaction. Why? According to Salesforce, 75 percent of consumers expect a consistent experience wherever they engage and 87 percent of consumers think brands need to do …
Drive Customer Experience with Solid Community Engagement
Companies are turning their loyal customer base into engaged communities to improve customer experience. See how to do community engagement here.
The Connected Consumer: The IoTs Impact on the Future of Retail
The IoT and the connected consumer are set to revolutionize retail. Here are a few ways companies are able to take advantage of the tech advancements.
What Are You Doing With Your Customer Data?
51% of customers will switch brand allegiances over a bad experience. Here’s why customer data is key to improving customer experience.
Digital Transformation at the Speed of Customer Experience
The customer needs must come first the digital transformation to work. See how blockchain technology is aiding this change.
Blockchain and Digital Transformation Go Hand in Hand
The customer needs to come first in order for the digital transformation to work. See how blockchain technology is aiding this change.
Practical Uses of Artificial Intelligence for Midmarket Marketers
AI is being embraced in the enterprise. But skepticism and confusion are holding back the midmarket. Here are some practical uses for AI in small firms today.
Empowering Your Employees to Deliver Customer Experience?
What does it mean to “empower employees” and why is it so important to delivering customer experience? Why should organizations go beyond enabling and equipping their employees, but also take the steps necessary to empower their employees to deliver on the promise of customer experience? It is because our employees are on the front lines when it comes to delivering …
The Expanding Role of Marketing — and Artificial Intelligence — In Experience Business
Disney Magic is alive and well. Take its MagicBands — the all-in-one wristband that connects us to our entire Walt Disney World vacation, letting us enter the parks, unlock our hotel rooms, and buy food and merchandise. Even more magical, or so it seems, is how Disney shares surprises personalized just for its visitor, such as an occasional photo of …