Business has forever been a world of change. If we think of it – change has been the only constant factor given the proliferation of so many technologies since the last couple of decades. While change has occurred in all aspects, the workplace is where some of the most glaring transformations have taken place. Let’s take a look at two …
6 Ways To Turn Your Small Business Into A Media Hub
Over the past few years you may have noticed a change in the way you are consuming content. With more and more large companies looking to find ways to connect to their ideal consumer there has been a shift in the way content is being developed and shared. In the early days of the Internet the web was pretty simple …
Welcome To The Human Data Center
It’s hard to believe but regardless of whether you are a boomer or a millennial, the average consumer spends almost 24 hours per week online. An entire day! Other than sleeping (for most of us), there may be nothing we do for more time in a given week than search, email, and browse the Internet. However, in a world …
Big Data: A New Type Of Marketing ROI
In November 2012 as we were heading into another national election, a relatively unknown blogger by the name of Nate Silver made a prediction. Based upon the information available to him, and everyone else, Silver believed that he could with tremendous accuracy predict not only who would win the United States Presidency, but he could guess state by state what the …
How Social Media Is Disrupting Communication
This article is the first of a 4 part follow up to the earlier published 4 Trends Transforming the Way We Communicate. The original article can be found here. Everybody on the planet would probably agree that the world’s youth are pervasive users of social media. The generation often referred to as the millennials embrace their social platforms and that is why …
Will Social Media And Business Video Intersect In The Future?
Perhaps it feels like it is already happening, but technology is slowly but surely taking over our lives. Did you know that more than 90% of smart phone users have their phone within arms reach 24 hours a day? Talk about problems with intimacy, we sleep with our cell phones closer than our mates. Now that may have something to …
The Mobile Marketing Imperative
Did you know that 2014 is the year that mobile takes over as the number one place for Internet consumption? If not, it is important that you take note of this because whether your business is e-commerce or merely a consulting firm with a website, the shift to mobile is going to affect the way you market your brand. Whether …
Big Data Rocks CES And We Didn’t Even Know It!
Up and down the halls of CES, new and exciting items comprising “The Internet of Things” surround us. Tech geeks everywhere can rejoice as the next wave of tech we need, want and have no use for is brought to Las Vegas for human consumption. If there were one overarching theme for the show it would be that just about …
The Mobile Millennial Shifting Corporate Culture
For today’s knowledge worker, the ultimate technology euphoria is complete mobility and ubiquitous data access. Since we live in a knowledge economy, great work can happen anywhere. Mobility enables this. Place our teams around the world, give us access to cloud collaboration tools and we will asynchronously move business forward; meeting when we have to, but collaborating at all times. …
BYOD: The Good, The Bad And So Much More
When it comes to the next wave of Unified Communication platforms, to bring, or not to bring…that has become the question. To bring what you ask? To bring your own device, that is. Businesses and technology buyers everywhere are asking themselves this right now. With pressure mounting as CEOs and front line sales alike are looking to use their favorite …