With physical events and personal selling all but out of the picture for the time being, digital events are going to be the way. A look at how incorporating video is critical to marketing strategy going forward as COVID-19 continues to constrain businesses large and small.
Google’s COVID-19 Shift: Adjusting Search and Maps to Identify Telehealth Sources
Google recently announced it is adding telehealth features to its Search and Maps, making it easier for consumers to find telehealth resources and making it easier for providers to serve up these offerings. We predict this is just the start of a transition in healthcare services, and the beginning of a new normal.