We are in a world that knows no bounds. Technology is driving the growth engine, helping small companies become large enterprises faster than ever before. Companies like Uber and Airbnb quickly grew from humble startups to major market players in their industries. What catapults their growth? It’s that these brands have an eye for the future. This insight works in their benefit. However, …
The Impact of Cloud on the Future of Business #SMACtalk Episode 29
On this week’s episode of SMACTalk, I was live from IBM Amplify 2015 in beautiful San Diego California. It was my first solo episode as my co-host was amazing the crowd on Buffer Chat, but the topic no less was a fun and exciting one as I had the opportunity to interview the Chief Revenue Officer of Exchange Solutions, Bob …
Can Embracing Mobility Bring an End To Shadow IT?
“Shadow IT”, or the use of unapproved apps in the enterprise, is a huge problem for businesses. Today’s companies want more flexibility, faster than IT departments can provide. Tech-driven employees use a variety of tools and apps in their personal lives and expect the same level of ease and efficiency from their work tools. In short, employees are seeking true …
Turning Big Data Lakes Into Streams of Useful Data #IBMAmplify
As organizations continue to wrestle with big data, they are quickly realizing that the real challenge lies in the volume. Today, companies of all sizes and budgets can throw their hats into the big data arena. Studies show that most businesses are clearly invested in capturing and storing data. But, just having data in your reservoirs doesn’t quite cut the …
Finding the Happy Medium Between BYOD and Shadow IT
Portable electronic devices are everywhere. Growing in number and types over the past decade, smartphones, tablets, and everything in between make up the daily devices we use to stay in touch and up to date. With more and more companies adopting BYOD (bring your own device) policies, shadow IT isn’t really in the shadows anymore. Shadow IT is now being perceived …
The Role of Technology in Employee Advocacy
There is no question about it, with the mainstreaming of social media and mobile technology, your employees are more highly connected than ever. Add the recent workplace trends of BYOD and remote working, and we have blurred the lines between work and leisure. We now experience almost zero transition between professional and personal lives — almost around the clock. This …
3 Ways To Gain Employee Engagement in Technology Adoption
Today, organizations of all sizes are experiencing a digital transformation. Irrespective of the industry or sector, the majority of businesses are implementing technology to better serve their customers and drive more revenue. During the transition, it is very common to hear these companies gripe –“We’ve spent an obscene amount of money on that tool, but people are still not using …
Can Big Data Steer Us Wrong?
We talk incessantly about the importance of big data to drive better business decisions and outcomes. Marketers, managers, business owners, thought leaders – just about everyone is spending inordinate amounts of time debating big data. Why? It’s because companies engaging in data projects are doing better than those that are not. The proof is out there for everyone to see. …
Why Social Data is Important for Social Business
Today there is a wealth of information available for marketers in the form of diverse and rapidly multiplying data streams. This information is normally referred to as big data, but when it comes to learning about people online, I like to call it aggregation of social data. With more and more brands adopting the social business model, social data has …
Mobile’s Impact on “Human to Human” Communication w/ @BryanKramer #SMACtalk Ep 27
Brian and Dan welcome special guest co-host Bryan Kramer, CEO of PureMatter Social Agency and author of “Human to Human: #H2H” as they discuss the mobile impact on the concept of “Human to Human” in business relationships and social marketing. Listen to SMACtalk on iTunes here! In this episode, Brian and Daniel along with guest co-host Bryan Kramer get into …