Let’s dive into the details of the recent Epic ruling from a U.S. District judge and what this means for Apple’s marketing position.
Epic Games v. Apple — U.S. District Court Rules Apple Can No Longer Prohibit Devs From Directing Users Away From App Store
Futurum Senior Analyst Olivier Blanchard explains how the much anticipated U.S. District Court ruling in the Epic Games v. Apple case, along with the broader international push to combat potentially anti-competitive mechanisms built into popular operating systems, could fundamentally impact App Store revenue streams for tech giants like Apple and Alphabet’s Google starting this year.