Spending on marketing technology continues to grow, but how can teams have confidence they are making the right choices? This structured process can help.
Live at #SocialShakeUp15 Tech and Tools Dominate Future of Marketing – #SMACTALK Episode 30
In this week’s episode of SMACTalk (Social, Mobile, Analytics and Cloud), Brian Fanzo and I discuss the growing importance that tools and technology are playing in the world of marketing. With Brian heading off to Social Shake Up, the annual Social Media Today event in Atlanta, we started pondering the biggest challenges that enterprises and business are having with marketing …