View Post

Watson May End Search As We Know It? #IBMPWLC

In Big Data by Daniel NewmanLeave a Comment

Just Google It…Everyone Else Does Right now when we want to know more about something, anything, we Google it; this isn’t an exception, this is the rule. In fact, 74% of the entire population turns to Google to start their information finding efforts. This trend has been on the rise for sometime and as we have become more dependent on …

Betting On Big Data: CMO’s Remain Uncertain #IBMPWLC

In Big Data by Daniel NewmanLeave a Comment

In her opening keynote from IBM Partner World 2014, Ginni Rometty, IBM CEO said in no uncertain terms, “The future winners and losers in business will be decided on how they use information.” A telling statement as to where the “Big Blue” CEO sees the future of business heading. Of the 3 major priorities of the business, which Rometty identified …

The Mobile Marketing Imperative

In Mobility by Daniel Newman13 Comments

Did you know that 2014 is the year that mobile takes over as the number one place for Internet consumption? If not, it is important that you take note of this because whether your business is e-commerce or merely a consulting firm with a website, the shift to mobile is going to affect the way you market your brand. Whether …