From expanded use of established tools to embracing new technologies, here are four top trends in B2B martech from leading industry influencers and bloggers.
6 Essential Attributes to Future-Proof Your Career
What skills will be most valued in the workplace of tomorrow? That’s the wrong question. Here’s a better question to ask, along with six answers.
Will a Robot Take Your Marketing Job
Some of the brightest minds in Silicon Valley are warning of massive job losses to robots and artificial intelligence. Time to panic? Probably not. Here’s why.
Practical Uses of Artificial Intelligence for Midmarket Marketers
AI is being embraced in the enterprise. But skepticism and confusion are holding back the midmarket. Here are some practical uses for AI in small firms today.
6 Keys to Making Smart Marketing Technology Choices
Spending on marketing technology continues to grow, but how can teams have confidence they are making the right choices? This structured process can help.