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Accounting for Change: Why Finance Should Lead Technology Adoption

In Technology by Daniel NewmanLeave a Comment

It’s difficult to discuss digital transformation without mentioning sales and marketing. Both business units are usually at the forefront of tech adoption due to their entrenchment in the customer-driven change market, while finance is sometimes left to swim on its own. However, if businesses want to achieve true digital transformation and remain competitive it’s imperative that finance and accounting keep …