The Capital One breach is a terrible, horrible, no good, very bad day for the brand, and just another day of exposure and personal risk for consumers. There’s a reason that every major tech brand is focused on cybersecurity: Dell, IBM, Cisco, SAP, and others understand fully that business can’t be business as usual if customers are vulnerable to hacks. Now we just need to move cybersecurity up the food chain so that it’s a top concern from senior management and the boardroom on down—and fund it.
