In the past, companies could only gain insight into the needs and wants of their customers through surveys and reviews. After the internet entered the scene, businesses gained another way to look into the life of their consumers: Collecting information from which sites they visit. For years, companies have been amassing data via website traffic. While web surfing and the …
Big Data: From Buzzword to Business Staple
Does your company practice smarketing? Any plans to use the freemium pricing model for services in 2016? What about getting teams together to focus on growth hacking or scouring the headlines to prime your PR folks for the next newsjacking opportunity? No, this isn’t the Twilight Zone. Last year brought an interesting set of brand new buzzwords into the mainstream, …
How Digital Transformation Impacts Everything about Your Business
Have a smartphone attached to you at all times? Use cloud applications on a daily basis? Technology has certainly affected our personal lives, but it’s also changed the way we do business. Even if you haven’t heard the term ‘digital transformation’ yet, odds are you’ve got at least a couple of initiatives already in the works that would fall under …
Industrial IoT Takes the Market By Storm
Recapping the Intel Powered Dell IoT Solutions Display at Mobile World Congress 2016 At this year’s Mobile World Congress, one of the standout technologies was without question Internet of Things. Sure, it’s a mobile event, but with the impact of IoT, the mobile experience is changing. As part of my MWC journey, I had a unique opportunity to speak with …
Big Data: Now an Integral Part of Talent Recruiting
Big data is a driving force behind business strategy today—and human resources is no exception. It’s given recruiters the tools they need to make better hires and is changing the way organizations measure performance, boost employee engagement, prioritize training, and analyze talent needs. HR today has access to a gold mine of data, an unprecedented amount of information: insights, intelligence, …
The Future of Technology Adoption and the Impact of Transformation
One of the great challenges for many companies when it comes to technology and its impact on corporate transformation isn’t whether to invest in it, it’s how to get employees using it after that investment is made. People are creatures of habit, and we become comfortable with the platforms we’ve grown to love. And, considering the pace of change that’s …
The CIO’s Guide to Industrial IoT
What is the industrial internet of things, you ask? Well, according to a recent Global Industrial IoT (internet of things) Market Research report, the industrial internet of things is commonly made up of four end-user segments: Manufacturing, energy and utilities, automotive, and transportation. Toss healthcare in there as well (definitely a member of the IIoT, if not one of the …
Why Enterprises Must Be More Proactive With Security Strategy
Sure, we hear about hacks when they happen to Sony, Target, or the federal government, but those are just a small percentage of the total that actually occur annually. Enterprises are hacked all the time and those numbers continue to grow; in 2015, the number of cyber attacks each month was higher than the months of the previous year (other …
Platforms and Infrastructure: A CIO’s Best Friend
No single company is the best at everything, and that’s why most CIOs choose to source their tools from different technology providers. It just makes sense—you want to get the most bang for your budgeted buck, even if that means hiring different service providers. And even though many companies may offer an array of business tools, your business is unique …
Top Five Big Data Challenges for CIOs
Big data is more than just a buzzword these days—but it can be both a massive opportunity and a huge problem for companies. Digital data collection has been a practice since the dawn of computing, but the exponential increase of information, in terms of smartphones, social, search and the IoT, have created a snowball effect when it comes to the …