Ogilvy UK Takes a Stand for Authenticity in Influencer Marketing

3 years ago

Futurum’s lead analyst Shelly Kramer responds to Ogilvy UK’s plan to phase out collaboration with influencers who edit their faces…

Nike’s Metaverse Store Paves a Pathway into the Future

3 years ago

Futurum principal analyst Shelly Kramer explores Nike’s entrance into the metaverse with its virtual store Nikeland, taking a look at…

New Bipartisan Healthcare Cybersecurity Act Aims to Improve Protection Efforts

3 years ago

Futurum principal analyst Shelly Kramer examines cybersecurity concerns facing healthcare institutions with insight into the potential impact of the recently-introduced…

IBM Kicks off Earnings Season With a Bang as Focus Pays Off

3 years ago

IBM kicks off the earnings season with a bang as their focus pays off. Futurum's principal analyst Daniel Newman dives…

Intel Pledges to Reduce its Greenhouse Gas Emissions to Net-Zero by 2040 for All Intel Facilities and to Lower Carbon Footprints of Intel Products and Platforms

3 years ago

Futurum analyst Todd R. Weiss explores Intel’s bold new pledge to reduce its direct and indirect greenhouse gas emissions to…

Future Quantum Computing Hackers Thwarted by New OpenSSH Encryption Security Features That Prevent Capture Now, Decrypt Later Attacks

3 years ago

Futurum analyst Todd R. Weiss examines how newly-incorporated OpenSSH 9.0 encryption security features aim to prevent future quantum computing hackers…

Coinbase NFT Marketplace is Live — Here’s a Look at the Opportunity that Presents Coinbase

3 years ago

Futurum Analyst in Residence Jared Klee analyzes the Coinbase NFT marketplace beta launch, exploring the impact of the launch features,…

Amazon Web Services and Google Cloud Roll Out New Training and Certifications in a Move Designed to Enhance Channel Partner Offerings

3 years ago

Futurum analyst Michael Diamond discusses recent announcements by Amazon Web Services and Google Cloud around the roll out of additional…

IBM Systems Revenue Put Into a Historical Context

3 years ago

Futurum Research senior analyst, Steven Dickens provides his take on the financial history of the mainframe launch cycle. IBM is…

Salesforce Renames Tableau CRM ‘Salesforce CRM Analytics’

3 years ago

Futurum principal analyst Shelly Kramer provides analysis of Salesforce’s renaming of its Tableau CRM product to Salesforce CRM Analysis and…